The value of your personal brand and how to leverage it Lives are better because you’re in them As I simmer in the ocean breeze of my homeland, I reflect on the conversation I had moments ago with a few island natives. As second nature, my superpower EMPATHY kicked in. It was effortless. I actively listened and […]
What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert. Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.